It’s OK. You can say it.
Writing is a grind.
Maybe you hate it. Maybe you love it, but there’s never enough time. Maybe you have something to say but you don’t know where to start. Maybe you just need a second set of eyes on it.
Jackie Webster
Writer | Editor | Advisor
I’ve written more than 2 million words for a range of experts and professionals. I’m a generalist on purpose (more on that later). One of my favorite parts of my job is meeting all kinds of nice, smart, interesting people and learning all about what they do and what they care about right now.
I’ve written and edited for CEOs, scientists, financial planners, governors, PR and marketing firms, bourbon makers, lawyers, policy experts, academics, software engineers, members of the House and Senate, radio hosts, talking heads, and more.
82
People have trusted me with their voices
$13 million
Raised using my grant writing for foundations
74
National and state news outlets have published my work
My Services
Writing
You have ideas worth sharing. I can help you:
Change opinions
Advance policies
Be a thought leader
Get clients
Raise money
Improve your Google ranking
Earn media attention
Editing
Is your work free of typos and grammatical errors? Does it need a fact-check?
After reading it, will people know what you want them to know?
Will they feel how you want them to feel?
Let’s make sure.
Advising
I can act as a sounding board to help your team make sure you’re reaching the right readers in the right places, and using the best tools for your needs. I coach in-house writers, editors, and new communications directors, too.
Feel like you’re always winging it? I also help teams create in-house style guides, editorial processes, and content calendars.
Why I’m a generalist
1
Cross collaboration is the best.
I’ve always believed that cross-training makes the best athlete. In working with all sorts of people at the top of their fields, I get fresh perspectives, pick up new language and tools, and round out my arsenal of solutions for my clients.
2
I don’t know what you know.
One of the biggest enemies of clarity is assumed knowledge. You’d be shocked at how much jargon and half-thought sneaks into copy because a thought completed in your head but not on paper. I love being a fresh set of eyes who can slow things down and ask “what do you mean by that,” and “why should the reader care?”
3
It leaves room to innovate.
Mastering a domain is great… up to a point. If you’re not careful, you might start saying things like, “because that’s how it’s always done.” An outside perspective is a delightful antidote to orthodoxy.
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